Boring brands
end here.
A web agency run by Alina Makovei. Bold branding, high-impact websites and marketing that grows your business, without the stress, jargon or endless chasing.
4+ years
design & development
Real logos, real invoices
Brands that stuck around after launch day.
Health and wellbeing store
Insurance broker
Safe messenger for kids
Health & assurance
Cheese fabric
What I actually do all day
Fewer buzzwords. More business.
Tap a service to see what's actually involved. No mystery packages, no "get in touch for pricing" nonsense.
Web Design
Sites that look sharp and sell hard.
Conversion-first web design: clear structure, bold type and pages that load before your visitor changes their mind.
Typical timeline: 3-5 weeks
- Sitemap & wireframes
- Full page designs
- Design system
- Handover & training
No pressure, just a plan
Got a project rattling around your head?
Send it over in its messy state. You'll get honest advice and a fixed price within one working day.
Three habits, kept religiously
Why brands stick with us.
Hover, tap, poke, each one opens up and explains itself properly.
0+
Brands launched
0+ yrs
Doing this properly
0×
Average traffic lift
0%
Human-made design
Read this bit slowly
You've worked with an agency before. Sorry about that.
Same five moments in a project, two very different Tuesdays. Left is what most people describe when they first email me. Right is what I do instead.
The usual experience
- A quote that grows quietly, invoice by invoice
- Six people on the call, one who knows the project
- Beautiful design, nothing to show for it
- Words like “synergy” and “omnichannel activation”
- Radio silence the day after launch
Working with me
- One fixed price agreed before anything starts
- One person: designs it, builds it, answers the phone
- Design judged on results, not on likes
- Plain English, always, even the technical bits
- 30 days of aftercare and honest reporting
Right hand column sounds better, doesn't it? That's the whole pitch, really.
Websites that earn their keep
Proof, not promises.
Websites, shops and digital products made to communicate clearly, convert better and support real business growth. The numbers are here too, because pretty is only half the job.
Websites
Clear, bold sites that turn passing traffic into proper enquiries.
Shops & products
Friction-free buying journeys and products people enjoy using.
Nosey? Good.
The questions everyone asks, answered properly.
Most brand-and-website projects land between a few thousand and low five figures, depending on page count and complexity. You get a fixed price before anything starts, no creeping invoices.
A brand takes about 3-5 weeks, a website 4-6. Bigger builds take longer, and we'll say so honestly at the quote stage rather than halfway through.
Constantly. If you've got something worth shouting about and a realistic budget, size doesn't matter to us.
Yes. Everything is built so you can change text, images and pages without calling us, though we're happy to stay on for support.
Because they're famously unbothered, get along with everyone, and still get where they're going. Honestly, it's a business model.
Words from actual humans
Don't take my word for it.
5.0 average · 40+ projects
Paul Nugent
Founder, Sante Active
“Alina took a very messy brief and gave us a brand we're genuinely proud of. Bold work, zero faff, and she explained every decision without making us feel daft.”
From the notebook
Things worth reading.
Conversion · 5 min read
Your website looks lovely and brings in nothing. Here's why.
Pretty is not a strategy. Five reasons good-looking sites quietly fail, and the fixes that take an afternoon.
Marketing · 5 min read
SEO for people who would rather be running their business
No dark magic, no monthly mystery invoice. The handful of things that genuinely move you up the page.
Branding · 5 min read
Branding on a small budget without looking like everyone else
You do not need a rebrand. You need three decisions made properly and then kept.